A Simple Product Creation and Product Launching Formula

If you tried to think of people involved in product creation, who would come to mind? You may think of Edison, Franklin, or maybe Henry Ford. Would you ever think of yourself as someone who can create a quality product? Product creation is actually relatively easy and product launching is not that tough either! If you follow a few easy to understand steps, you could be starting the product creation and product launching process sooner than you think.

The first step in creating your information product is to know and understand your market. This can be very time-consuming, especially if you are unsure of what to do or where to look to know your market. Studying your niche market and understanding the buzz words and buying patterns can ease the process dramatically. Personally, I would recommend networking with someone who has had success in the niche market you are considering and learn from their results. If they are into product creation and not very business savvy expect some hesitation. If they only sell products and have nothing to do with product launching or product creation you may your first affiliate (sales person)! Something else you can use to find hot trends is with the Google Trends tool.

The second step is the product creation process. Take your niche market and brainstorm ideas and topics relating to it. There are a lot of product launching contests going on recently relating to a newly created internet marketing tool. There are so many aspects to the mentioned niche that literally, and unfortunately, anything can be considered an Internet Marketing tool. The reason that anyone can basically create an Internet Marketing tool is because of something called Private Label Rights products.

What I use private label rights products for, and highly recommend them in this specific manner, is to cure writer’s block especially when it is lingering. Many people base their entire product creation and product launching on a private label rights product. This is where you can start to shine and build a strong brand for yourself. If you set goals for yourself, short-term goals to be exact, you can see your product creation come into being much faster and there is a good chance with less revision needed. If you keep hitting time restraint road blocks; however there is nothing wrong with a slow and steady approach, you can consider outsourcing portions of your project. Outsourcing can be an extremely huge benefit or just as great of a disaster.

You can find someone to outsource work to at a freelance site such as Guru.com or eLance.com. When reviewing proposals it is almost mandatory you perform a background check on them as you are in essence hiring them. Doing a background check on freelancers is as easy as asking for samples of their work and reviewing feedback on the freelance site from previous customers. Depending on the size and requirements of your project this can add up to a decent sized investment, so caution is very important. One tip I always recommend to people looking to hire an individual is to ask them what they can provide you that no one else can. This simple question gives them a chance to “toot their own horn” and acknowledge where they feel most competent as far as their skill set.

The final portion of the product creation and product launching formula is the launch. This can literally make or break the effort, time, and maybe (if you invested) money you put in to your project. There are numerous aspects to product launching and although their relevance is debated in terms to their effect, experts agree all must be followed. The person in your field who you asked for product advice from can help you substantially if you have kept in touch. If not, the first thing you need to do is to create a visually appealing website with flawless design work.

I also mentioned outsourcing before, this is one aspect of product launching I have little strength in and I always outsource this portion. The website does not have to be large however the content (ad copy in Internet Marketing) must be stellar and as perfect as possible. This is where advertising knowledge or experience is beneficial. When the site is set up you now put a lead capture form on your website.

I put two lead capture pages on all products I create on the internet and is one of the best methods of getting a solid start when you are in the product launching stage. When you gain information from a prospect or someone looking to get paid for referring sales you are able to provide them updates or specials. Many people abuse their prospect or affiliate lists by in turn emailing them with a new product daily and I find the recommendations to be totally unrelated to their original need, problem, or interest.

Another stage in the product launching stage is creating a free report or demo version of your product to entice the product to sign up to your email list. Using proper follow up with this can help generate numerous sales for you. One thing you need to ensure is that your free product completely relates to your main product that you are looking to sell.

You are now ready to advertise your product launching to customers as well as the opportunity to sell for affiliates. This is the single aspect that many product creations and launches fail on. It is actually not entirely difficult. One thing you can do is write articles (and a good amount of them) on topics relating to your product. I am a huge advocate of giving a solution in forums. When you join a forum you are normally offered the opportunity to create a signature. In your signature, you should enter the link to your opt-in or lead capture page. When you respond to posts, you are advertising your opportunity.

It is not impossible to create a product and it does not have to take a long time. You need to setup a plan and stick to it. If you get stuck, look at similar and successful products to your own and try and see how they did it. When you sit down and brainstorm you will be surprised with what you can imagine.

5 Tips To Choose a Property Management Strategy

Investing in a good rental properly may not be a good decision for everyone. If you want other options or you want to be a passive manager, you are not alone. To choose the best property management strategy, what you need to do is know your lifestyle and goals. Given below are some tips that may help you make the right decision.

1. Distance From The Property

How far is your residence from the property? Luckily, if you live a few minutes away, you can go over there on a regular basis to remove garbage, carry out required maintenance, resolve issues with the tenant and collect rent. However, if you live far away, this strategy may not be feasible for you.

In this case, you may want to go for a hands-off approach. In other words, you can hire a local company or individual to take care of the day-to-day tasks. Just make sure you can do so.

2. Number of units

You can manage one unit without any problem, but you can’t handle if you have over 50 units. As a matter of fact, for more units, you have no choice but to get outside help. With this option, you can still stay in charge of the major operations, but the other tasks are better left to another person.

3. Skill level

Make sure you know your strengths and weaknesses. If you have a rental property, you have a business to manage. However, for managing a business, make sure you know how to organize things. For instance, you should know the dates of rent collection, bills payments, lease expiration, and other payments. If you are like most people, you may not be able to take care of all these matters.

If you don’t know much how to do business, you have two options to choose from: you can learn it or you can get help. Being a property investor, there should be a solid business plan in your head. Besides, you must have a powerful strategy to deal with the routine operations.

4. Time Commitment

Do you like to become a rental property owner or landlord? If you already have already have things to do, it may not be easy for you to manage a rental property. You can choose any investment strategy provided you know your goals. For instance, if you know how to manage a property passively, then hiring a property manager is a good idea. But if you are into active management, you should do everything on your own.

5. Personality

It’s a fact that owning a rental property is an appealing investment as far as most people are concerned. However, not everyone can manage a property actively. So, it’s based on your personality type as well. If you can handle stress, can handle conflicts and can use your skills effectively, you can go for the DIY route. But if you are not that type of person, you should choose the other option.

Home Based Business Leads the Easy Way

A lot of marketers suffer from lack of leads, yet generating home based business leads can be simple. Often this can be linked to lack of marketing knowledge. Out of desperation network marketers resort to business leads because they feel it’s the thing to do. Many times they are encouraged by their companies and their mentors to buy their home based business leads. The constant rejection and lack of results, when it comes to novice marketers, is usually to blame for failure is sponsoring new reps causing business failure.Your network marketing company wants you to succeed but many are stuck in the old days of offline marketing and have no idea how to market on the internet. The old ways of offline marketing still work but, not when you are building a business on the internet you are working with a whole different animal.Pushing your opportunity on any on the internet will not get you many home business leads and will cause more grief then results. People can get very annoyed with you and label you as a spammer on the internet when you keep pitching your business, you end up ruining your internet reputation. Pitching your business on the internet just makes it harder for you. There is a better way to generating home based business leads for your business and that is to actually stop pitching it. 95% of marketers with a business opportunity try to get leads and prospects by pitching. What makes you and your business so special for anyone to want to be your lead and join your business when they have thousands of choices.Why not start standing out, and do things different then the majority of network marketers out there promoting their business opportunities? Offer valuable knowledge by putting to use different marketing strategies, write blogs, articles and informative videos. You will start branding yourself as a leader of the industry and people will want to find out more about you and how you can help them. They will start asking you about your business because they will be drawn to you and want to work with you. That is when you tell them about your business opportunity and they become your home based business leads.This is called branding yourself, and offering value, you separate yourself from all the other marketers offering business opportunities. People become magnetically drawn to you because they have something of value to offer you can teach them to stand out of the crowd.